Flexible Electronics News

Avery Dennison Launches Digital Product Passport as a Service

Burton Snowboards is the first customer to use the new Avery Dennison on-demand end-to-end service.

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By: DAVID SAVASTANO

Editor, Ink World Magazine

Avery Dennison has launched DPP as a Service (DPPaaS) to help brands fully prepare for forthcoming EU legislation on Digital Product Passports (DPPs). Burton Snowboards is the first customer to use the new Avery Dennison on-demand end-to-end service that is a solution comprising consultancy, hardware, software, digital ID technology, physical labels, and support services – providing brands with a holistic approach as they prepare for DPP. DPPaaS is a part of Avery Dennison’s larger digital so...

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